Clarity fm got their instructors to display badges on their sites, CTAs, and widgets that converted their traffic from visitor – to – interested in having a call

clarity focused on using the distribution power of every single instructor that they invited in.

sure, you DO get something from Edu Cloud PLUS – but you will also have to bring in your own.

It’s a great way for market places to grow.

one more idea: have THEM bring THEIR users to leave reviews on their Edu Cloud PLUS performances, so that the EDU Cloud PLUS audiences will start holding them in high regard.

This does two things:

• instructor gets validation and will be held in high regard by payers of Premium Pass
• Edu Cloud PLUS gets more reviews on it and has more people viewing it from the INSTRUCTOR SIDE.

Send Out A Solo Marketing E-mail To Your List That Features FAQs From The Preview Call

Template:

Hello,

As we are winding down the number of days left before “TITLE OF E-BOOK GOES HERE” is released, (START DATE GOES HERE), we wanted to take this opportunity to answer some of the frequently asked questions we’ve been getting about this e-book.

** FREQUENTLY ASKED QUESTION #1: **
ANSWER GOES HERE

** FREQUENTLY ASKED QUESTION #2: **
ANSWER GOES HERE

** FREQUENTLY ASKED QUESTION #3: **
ANSWER GOES HERE

** FREQUENTLY ASKED QUESTION #4: **
ANSWER GOES HERE

As you can see, we’ve been flooded with questions from people, just like you, who are thinking about grabbing a copy of the e-book. For those people who have purchased a copy already, we’re so glad you took that step!

If you have any questions, please let us know and we just might answer them in a future e-mail!

Sincerely,

YOUR NAME
YOUR WEB ADDRESS

Send Out A Solo Marketing E-mail To Promote The Upcoming Preview Call

Template:

Hello,

As we get closer to the launch date of our new e-book, “TITLE OF E-BOOK GOES HERE” that will be released on LAUNCH DATE GOES HERE, we thought it might be nice to do a teleseminar to give you a preview of the type of information the e-book will contain.

On DATE OF PREVIEW CALL at TIME OF PREVIEW CALL, we’ll be meeting on an open bridge line so that I can introduce you to ONE TOPIC OF YOUR E-BOOK and so that I may answer any questions you have about the soon-to-be-released e-book.

Register for the no cost preview call here:
PREVIEW CALL URL

If you have any questions, please let us know!

Sincerely,
YOUR NAME
YOUR WEB ADDRESS

MOE IDEAS

Host A Free Preview Call, If Desired, To Generate Buzz Around Your Upcoming Product Release

A free preview call will be a teleseminar in which you share with an audience information that is related to your information product. For example, let’s say that your e-book is called, “60 Ways to Increase Your Networking Abilities.” Well, you could host a free preview call that is called, “The 5 Mistakes You’re Making at Networking Events and How to Fix Them.”

During the preview call, you would give people the information stated above and then you would upsell them to purchase your e-book. Because the information in the call is a part of the e-book, it’s natural that the people who show up to the call will also be highly interested in the e-book’s content as a whole. Having a really strong call to action at the end of the call is going to make the preview call a good upsell option for you.

Reach Out To Affiliates And Invite Them To Participate In Marketing Your New Release

E-mail to affiliates announcing the new product to come (usually sent out two weeks before launch day) – this e-mail should just let them know that details are coming and to get ready to promote on the specified launch date.

Here is a template you can use to reach out to your affiliates:

As one of our valued affiliates, we wanted to invite you to take part in the launch of our new e-book, “TITLE GOES HERE”. This e-book is written to DESCRIBE E-BOOK HERE. It will be released on LAUNCH DATE OF E-BOOK HERE.

If you’d like to take part, simply login to your affiliate center at INSERT LINK HERE and grab the custom affiliate link. Then, you can use the following e-mail to send to your list to announce the e-book. You can also post it on your blog as well!

The affiliate commission we’re offering on every sale is INSERT DOLLAR VALUE OR PERCENTAGE HERE.

If you have any questions, please let us know!

Sincerely,

YOUR NAME
YOUR WEB ADDRESS

—————————-
** E-mail / Blog Template **

Do you find yourself…

ENTER A STRUGGLE YOUR CLIENT MAY FACE HERE
AND ANOTHER
AND ANOTHER

My good friend, INSERT YOUR NAME HERE BEFORE SENDING TO AFFILIATE, is hoping to solve these problems and more in HIS/HER soon to be released e-book that launches on LAUNCH DATE HERE.

The e-book is… DESCRIBE WHAT THE E-BOOK IS ABOUT IN THIS PARAGRAPH. The e-book is NUMBER OF PAGES GOES HERE pages in length and contains information that is perfect for individuals in the NAME OF INDUSTRY HERE industry.

Check out the e-book and register here:
INSERT AFFILIATE LINK HERE

By reading this e-book, you’ll learn how to:

• Statement #1
• Statement #2
• Statement #3
• And so much more!

My good friend INSERT YOUR FIRST NAME HERE still has HIS/HER pre-order period discount pricing in effect so make sure to act before the deadline to save on the cost of the e-book!

Register with pre-order period savings today:
INSERT URL HERE

Sincerely,

AFFILIATE NAME
AFFILIATE WEB ADDRESS

Promote Free Preview Call On Social Media

Schedule Tweets and create a Facebook event associated with your fan page to drive even more traffic to this event.

Promoting Virtual Events via Twitter

Twitter is a fast moving site. Updates get quickly buried in people’s feed (depending on how many people they follow) so posting frequency can be a little higher on this medium. I recommend an average of 1-2 posts per day about any given topic / event. You could do one in the morning and one in the afternoon, which would capture the two busier times in the day. If you feel that your followers would give you some leeway on posting often, you could even add one evening Tweet but I’ll leave that for you to decide.

If you don’t want to be sitting at your computer or on Twitter this frequently, consider using a tool to pre-schedule your updates. I use Hootsuite.com to preschedule updates when I know that I won’t be at my computer or able to update but when I have a message that I need to share. You can use their Publisher interface to schedule your updates leading up to the event and for the follow-up post-event as well.

Updates can vary but I do recommend incorporating Tweets that share:

1. An announcement about the event with a link to the sign up page

2. Tips related to the event with an invitation to learn more at the free event

3. Information about your guest speakers and be sure to @ reply them in the Tweet also

4. Time sensitivity around deadlines to sign up for free events (1 week left, 1 day left, 1 hour left)

5. During the event updates – perhaps summarize the good points your guest speaker is making

6. Post-event follow-up with an invitation to get the recording

Promoting Virtual Events on Facebook

Facebook is a little different than Twitter. While on Twitter you can get away with 3-4 posts per day, you may not be able to get away with that on Facebook. The average Facebook user logs in to Facebook, lands on the feed screen and they scroll down until they get to the last set of updates they’ve read. This means that if you post the same post a few times in a day, they’ll see the message over and over again and may get annoyed and just turn off your updates.

With Facebook, you want to post less frequently and you definitely don’t want to spam the same link or the same content multiple times per day. I usually recommend posting 2-3 times per week about your upcoming event.

Let’s say you have four weeks of lead time and you want to post twice per week. Updates could include:

1. Announcement of event with details on how people can register

2. Introduction of speaker / guest and why people should know who they are

3. A tip or tidbit of information with an invitation to learn more at the event

4. An update on how many people have registered so far and an invite to attend

5. One week left to register update with link to event page

6. Morning of update with a “still time to register” update

7. Update post-event with a summary of how things went and an invite to sign up for recording

8. A recording is ready for download/purchase update post-event

I have some ideas on the Money-Validation stage of validating your idea.

It’s part of your journey as an entrepreneur to actually reaching the craved product-market-fit stage.

If you can’t sell, then it means you aren’t offering enough value.

On FlorinMuresan.com you can see more about me as Entrepreneur and it’s been my dream since I was a kid who was eagerly developing games and music albums on the 7th Grade of school, to one day sell my creations online.

Well… most startup founders or entrepreneurs will have 2 or 3 products they sold online.

What about me?

The Number is now: 24

The number is fair, it doesn’t represent the multitude of pricing options that each individual product or service has had.

Some of them are named here.

PLUS:

GameDealsOnSteam – like an AppSumo, but for best deals on PC Games on the Steam Platform

Cif2.net

Cif’n’Smart conference tickets for my very first online conference in the sphere of Tech.

SEO GOLD Package

I will make you Look Awesome on LinkedIN – I had a special product sold through Fiverr where I boosted anyone’s personal brand on LinkedIN.

Total Number is: 29 Online Products and Services made by Me A-N-D Sold Online (this does not include FREE products I created).

By Me?

These are all stuff that I either created or co-created or published.

Sell

Squirrly SEO for WordPress (SaaS + Plugin)

Squirrly SEO SaaS (just the Web App, without plugin functions)

Starbox PRO

Hide My WP Ghost

Squirrly SPY

RankJumps

Squirrly SOCIAL

Education Cloud PLUS

Squirrly Digital

Learning Solutions by Squirrly

ContentLook

Web Dev Kit Tier #2 Pricing for Squirrly SEO

White-Glove Services for Subscriptions

Agency – Content Writing Agency / Productized Services with Monthly Fees

Content Marketing Academy – Squirrly Academy on Udemy

Shopify App for SEO

Shopify version for ContentLook

Digital Upgrade Add-ON Pack

Business Upgrade Plan for Shopify App SEO

Used to sell:

OneGeek Shop items – Social Entrepreneurship and Funding Education for children across America.

SERP Checker Cloud by Squirrly

Expectation Marketing Book

GetGrowth TV Subscribers

Sold by other partners through Squirrly’s MarketPlace:

Servicii.app

TechFork Social Signals

Guest Posting Services

Exciting day. Lucian and I had our very first reader giving us feedback on the first chapters.

We will have 8 chapters available for Beta testing.

It will be cool if we can have Iza to do se of the art for the book. I have some amazing ideas in mind.